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What does AIDA mean?

An acronym used in marketing and advertising that describes a common list of events that may occur when a consumer engages with an advertisement.

AIDA in a sentence
The AIDA model is a classic framework for designing effective advertisements.

AIDA in German, French, Spanish and Italian

German
AIDA-Modell
also AIDA

Werbewirkungsprinzip: Aufmerksamkeit, Interesse, Verlangen, Handlung.

French
Modèle AIDA
also AIDA

Modèle décrivant les étapes du parcours d'achat d'un consommateur.

Spanish
Modelo AIDA
also AIDA

Modelo que identifica las etapas por las que pasa un cliente antes de comprar.

Italian
Modello AIDA
also AIDA

Modello teorico che descrive le fasi del processo di acquisto.

Synonyms and opposites for AIDA

More Sales terms

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AIDA is filed under